I met with a fellow social enterprise practitioner today for lunch. Our discussion reminded me how easy it is for venture ideas to morph and grow when you inhabit the social enterprise space. The realities of chasing grant funding and the hip social enterprise idea combined with an entrepreneur's inherrent love of ideas can quickly transform a simple idea into a complicated to execute grand vision. So simplify, simplify, simplify. And I am speaking to myself. Don't let the allure of the exciting take you off course from the basic value proposition you bring to the social enterprise market. And if you are patient in pursuing you niche, you will be pleasantly surprised later with how close you get to your grand vision when you focus on your part.